Why I XO Tucson

In my world, "XO" has always been more than a sign-off to friends and family—it’s a symbol of genuine connection. I founded XO Tucson as a tribute to the city that raised me; a place defined by its deep history, world-class flavors, and soulful community.

A City of Legends

Settled on one of the longest continuously inhabited spots in North America, Tucson has a character that is truly one-of-a-kind. It’s a spirit so distinct that it has been memorialized in dozens of popular songs over the decades.

XO Tucson | Soundtrack

The XO Tucson Soundtrack: A collection of songs that mention the Old Pueblo.

XO Tucson | Top Fives

XO Tucson | Culture & Conservation

Tucson is home to a landscape and a lifestyle like no other.

  • UNESCO City of Gastronomy: A world-renowned culinary scene with a growing list of James Beard-recognized talent.

  • Conservation Culture: A community dedicated to protecting our unique saguaro forests and desert wildlife.

  • Authentic Spirit: A place where historic roots meet a thriving modern art and wellness scene.

    Tucson is as unique as its name, and everyone has a different reason for why they love it. I’m here to help you discover yours.